This course begins by examining the question “What is business?”. We consider business objectives and forms of business ownership. We then look at the role of managers, leadership styles, the importance of stakeholders and the decision making process. This emphasis on decision making continues as we examine the four main functions of Marketing, Operations, Finance and Human Resources. You will learn invaluable analytical techniques used in industry to ensure good cash-flow, profitability, realistic budgets, quality products, sound stock control, a motivated and efficient workforce and a suitable marketing mix grounded in accurate market research. The course then progresses to analysing the strategic position of businesses by examining corporate objectives, assessing the internal position of a business, through for example financial ratio analysis, analysing the external environment of a business in terms of political, legal, economic, social and technological change, and the competitiveness of its market. You will learn how businesses choose strategic direction and strategic methods they can use as well as how they manage strategic change.
Name: A Level Business Studies Qualification title: GCE A Level in Business Studies Qualification type: Assessment Awarding Assessment & Qualifications Alliance Created 20150917 11:48:28 Updated 20160927 12:42:06
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The Angmering School
Community School
office@theangmeringschool.co.uk
01903772351
http://www.angmeringsixthform.co.uk
Station Road
Angmering
Town:
Littlehampton
Title: GCE A Level in Business Studies Qualification: GCE A Level in Business Studies Classification: Business, Administration and Law