The course examines a wide range of topics focusing on how and why human beings communicate and the impact this has in informing and developing cultural identities. You will examine how we communicate with ourselves, our friends, parents and those in authority and how rules of communication change depending upon cultural identity, our understanding and perception of these rules and our wish to 'fit in'. The course aims to: -: Emphasise cultural aspects of communication-: Provide a framework in which students relate their own life experiences to contemporary academic debates -: Engage students in a wide range of interesting and well supported coursework tasks-: Give students a thorough grounding in the analysis and understanding of cultural products and cultural practices-: Reflect developments in this field of higher education, but at a level that is accessible and stimulating for A Level students AS LevelThe AS course provides a thorough examination of personal communication, here the focus will be on developing ideas of self image and self esteem and how this leads us to develop self presentation. In exploring the effectiveness of our communication and our sense of self. This links closely with group identity, how do we change ourselves to fit into various groups in society, how do we manipulate group situations and develop leadership skills and how is this significant in shaping our identity? Identity is a key word throughout the course and links very closely with an examination of the nature of culture. What is it that defines us? Not just as an individual but as a member of a particular cultural group. We will examine the difference between high and popular culture, exploring the value of a variety of cultural texts. The course examines the nature of the texts that we are surrounded by in everyday life and teaches students the tools to be able to deconstruct these texts, examining both their nature and their purpose a
Name: Communication & Culture AS Level Qualification title: GCE AS Level in Communication and Culture Qualification type: Assessment AS LevelThere will be two units providing an introduction to the study of communication and culture. Both units deal with the personal level of communication and candidates own experience of cultural products and cultural practices. The interaction between the individual and the broader cultural environment is a key area of investigation. Unit 1 will cover: The nature of cultureDefinitions of cultureThe meanings and practices of every day lifeHigh culture and popular cultureThe relationship between culture and valueVerbal and non verbal communicationIdentity and self presentationGroup communicationReading images and productsThis will be assessed via an external examination of one hour 45 minutes and provide 50% of the total AS grade. Unit 2 will cover: -: Three pieces of independent work, including a 500 word, 1000 word assignments the focus of which will be prompted each year by AQA with a choice of alternative topics and a web based 'presentation' on 'me and my culture' -: The sites for study will revolve around - Communication, culture and the Individual and cultural contexts and practices This is an internally assessed and externally moderated module and will provide 50% of the total AS grade. A2 Level Units 3 and 4 build on the work established in AS, providing an integrated and extensive programme of study. Texts and contexts are more challenging and there is a greater focus on the theoretical approaches to contemporary culture. Both units cover broader issues of cultural reproduction and transmission, with a plethora of critical opinions and perspectives; key concepts switch from identity to power. Unit 3 will cover: - A close study of two cultural sites: spaces and places and fictions. - A study of dominant and alternative approaches to the understanding of communication and culture - An investigation of the rationales for capitalism, globalisation and consumerism in relation to cultural products and practices - This is an externaly assessed unit through a two hour examination providing 50% A2/25% A level grade. Unit 4 will cover: -: A major piece of independent work, the focus of which will be prompted each year by AQA with a choice of alternative topics-: The construction and maintenance of our personal and social identities-: Analysis of social and cultural 'rituals'-: This is an internally assessed externally moderated unit providing 50% A2/25% A level grade. Awarding Assessment & Qualifications Alliance Created 20170119 13:25:54 Updated 20170119 13:25:54
None
Peter Symonds College: Adult Education
Further Education
ace@psc.ac.uk
01962 886166
http://www.psc.ac.uk/ace/
Stoney Lane
Weeke
Town:
Winchester
County:Hants
Title: GCE AS Level in Communication and Culture Qualification: GCE AS Level in Communication and Culture Classification: Arts, Media and Publishing