This course is designed to prepare learners for appropriate direct employment in the vocational sector of business and it is broadly equivalent to three GCE A Levels. Some learners may wish to gain the qualification in order to enter a specialist area of employment or to progress to a higher education foundation degree, HND or other professional development programme. Learners may elect to study a specialist pathway in the qualification which entitles them to include the chosen specialism in their qualification title e.g. Extended Diploma in Business (Marketing) or (Retailing). Course Content What will I learn? You will: gain a broad understanding of business; develop skills, knowledge and understanding in business; have an opportunity to apply learning in a practical way; develop skills which are valued by employers and further education; gain confidence by developing independent learning skills. What subjects will I study? Core Subjects 1. The Business Environment 2. Business Resources 3. Introduction to Marketing 4. Business Communication Specialist Subjects 1. Accounting Systems 2. Financial Accounting 3. Recruitment & Selection in Business 4. Developing Teams in Business 5. Starting a Small Business 6. Managing an Event in Business Marketing Subjects 1. Creative Product Promotion 2. Market Research in Business 3. Relationship Marketing 4. Internet Marketing in Business Retailing Subjects 1. Understanding Retailing 2. Visual Merchandising in Retailing 3. Fashion Retailing 4. Food Retailing
Name: Business (Marketing or Retailing) BTEC Level 3 Extended Diploma Qualification title: BTEC Extended Diploma at Level 3 in Business (Marketing or Retailing) Qualification type: Assessment All assessment for EDEXCEL Level 3 BTEC Extended Diploma is criterion-referenced, based on the achievement of specified outcomes. All units contributing to a programme carry either internal assessment. All units contain contextualised-grading criteria and will be individually graded as Pass, Merit or Distinction. To achieve a pass grade for the unit learners must meet the assessment criteria set out in the specifications. The units in EDEXCEL Level 3 BTEC Extended Diploma qualifications all have a standard format which is designed to provide clear guidance on the requirements of the qualification for learners, assessors and those responsible for monitoring national standards. Awarding Edexcel Ltd Created 20100518 07:34:35 Updated 20131016 02:21:10
None
STAFFORD COLLEGE
Further Education
enquiries@staffordcoll.ac.uk
01785 223800
http://www.staffordcoll.ac.uk
Earl Street Town: STAFFORD County:Staffordshire